LEGAL

FTC considers changes to strengthen advertising and endorsement guidelines against fake and manipulated reviews

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Data Privacy Requirements Have Launched Records Management 3.0

On May 19, the FTC announced it is considering changes to strengthen its advertising guidelines to address fake and manipulative reviews, as well as concerns over inadequate disclosure tools. The Commission unanimously voted to submit a notice of proposed changes to its “Guides Concerning the Use of Endorsements and Testimonials in Advertising” (Endorsement Guides), which … Read more

Data Privacy Requirements Have Launched Records Management 3.0

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Data Privacy Requirements Have Launched Records Management 3.0

We’ve had two seismic, discipline-altering events in Records Management in the last 20 years: 2006: change to the Federal Rules of Civil Procedures brought electronic records management to the forefront. 2011: Awareness of the need to manage more than just narrowly defined corporate records led to the addition of “and Information” to Records Management which … Read more

Britain launches second probe into Google’s ad practices

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Britain launches second probe into Google's ad practices

May 26 (Reuters) – Britain’s competition regulator on Thursday launched its second probe into the advertising practices of Google, saying the Alphabet-owned (GOOGL.O) search giant could be distorting competition and may have illegally favored its own services. The Competition and Markets Authority’s (CMA) latest probe follows its investigation into Google and Facebook owner-Meta’s (FB.O) “Jedi … Read more

Analysis: Russia prepares to sixteen western firms looking to leave

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Analysis: Russia prepares to sixteen western firms looking to leave

Moscow eyes sweeping powers to shield jobs, local industry Exodus of western companies, sanctions roils Russia New laws would allow seizure of firms May 26 (Reuters) – Russia is advancing a new law allowing it to take control of the local businesses of western companies that decide to leave in the wake of Moscow’s invasion … Read more

Special Pre-qualifications for Franchising in China: 2+1 Rule

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Special Pre-qualifications for Franchising in China: 2+1 Rule

In China, there is a unique pre-qualification for a company to start a franchise; that is, the franchisor in question must first operate at least two company-owned units for at least one year. This is widely known as the “2+1” Rule. This rule is applicable to both Chinese and non-Chinese franchisors. However, since this is … Read more

Direct Selling Self-Regulatory Council Recommends My LaLa Leggings Discontinue Salesforce Member Earnings Claims

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Sweepstakes Law - NYC Bar Association's CLE Program on Marketing and Advertising Law

The Direct Selling Self-Regulatory Council (DSSRC) of BBB National Programs recommended that certain earnings claims disseminated by My LaLa Leggings salesforce members be discontinued. My LaLa Leggings is an affiliate-based marketing company for clothing, located in Palmdale, CA. The inquiry was commenced by DSSRC through its ongoing independent monitoring of advertising and marketing claims in … Read more

CAP publishes article on key advertising issues arising from ICO’s 2021 opinion on data protection and live facial recognition – Commentary

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Sweepstakes Law - NYC Bar Association's CLE Program on Marketing and Advertising Law

In 2021, the Information Commissioner’s Office (ICO) looked at the data protection requirements surrounding the use of live facial recognition (LFR) for various purposes, including for advertising. Although the use of LFR is not commonplace in advertising, the Committees of Advertising Practice (CAP) have published an article summarizing key advertising-related parts of the opinion and … Read more

Federal judge takes rare step of backing US Supreme Court ethics code

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Federal judge takes rare step of backing US Supreme Court ethics code

Senior US District Judge Reggie Walton appears in a 2015 video produced by the federal judiciary. Administrative Office of the US Courts/Handout via Reuters Register now for FREE unlimited access to Reuters.com Register US District Judge Reggie Walton called lack of Supreme Court ethics code “unimaginable” Congressional Democrats are pushing Supreme Court ethics legislation (Reuters) … Read more

Private Equity vs. Venture Capital and Applicable Turkish Legislation

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Sweepstakes Law - NYC Bar Association's CLE Program on Marketing and Advertising Law

In today’s world, both globally and in Turkey, there are an increasing number of corporations that are in constant search of funding and investment either to grow a newly started promising business or to increase the profitability and efficiency of an already established business by moving it to the next level. In order to meet … Read more

Sweepstakes Law – NYC Bar Association’s CLE Program on Marketing and Advertising Law

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Sweepstakes Law - NYC Bar Association's CLE Program on Marketing and Advertising Law

Barry M. Benjamin, managing partner of the New York office and chair of Kilpatrick Townsend’s Advertising and Marketing group, was honored to present at the New York City Bar Association’s continuing legal education program, Marketing and Advertising Law: Social and Digital Media after a Year of Transformation. The session covered recent events in sweepstakes law. … Read more